It’s A Penalty Campaign

Get Help or report a concern:

If you or someone you know may be experiencing exploitation, support and resources are available.

Help is available 24/7. If you or someone you know is in immediate danger:

call or text 911

*All calls can remain anonymous*

National  Human Trafficking Hotline

1-888-373-7888

Text: 233733 (BEFREE)

humantraffickinghotline.org

National Center for Missing & Exploited Children (NCMEC)

1-800-THE-LOST (1-800-843-5678)

CyberTipline

Confidential Support is Available

You can receive confidential and discreet connections to services and support for human trafficking and exploitation by calling the hotlines or directly contacting the local resources.

Guidance for Potential Victims – Safety First 

Your safety is the top priority. If you think someone might be monitoring your phone or internet use or emails, or if you feel unsafe, please consider your personal safety before reaching out to an organization or helpline.

Guidance for Observers – Stay Safe 

Stay Safe: Your safety and the safety of potential victims come first. Avoid confronting traffickers or victims directly, as this could make the situation more dangerous.

Take Notes: If you notice something concerning, write down details like descriptions, behaviors, locations, and times, but do not get involved directly.

Visit itsapenalty.org

LA Regional Human Trafficking Task Force has partnered with It's A Penalty for the 2026 Los Angeles Campaign

Signs of human trafficking

You may notice one or more of the following

  • Lack of control over ID, money, or movement
  • Someone else speaking or making decisions for them
  • Unstable housing or frequent movement between locations
  • Working long hours with little or unclear pay
  • Restricted communication or behavior

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Our ambassadors

We engage athlete ambassadors to leverage their visibility and influence to reach broad, diverse audiences and drive attention to the campaign. Their public platforms help expand reach and encourage action in a way that resonates across communities.